🗓️ Date: Wednesday, July 1st
🕑 Time: 3 PM BST / 7AM PDT / 10AM EDT

Search is changing faster than ever. It’s rapidly evolving from a world of keywords and rankings into a world of conversations, recommendations, and AI-generated discovery.

If your brand isn’t appearing in answers on ChatGPT, Google Gemini, and AI search engines, you’re missing out on a massive layer of modern traffic.

This session is designed to give marketers, strategists, and SEO teams a practical playbook for the emerging conversation layer. You will learn how to:

• Map AI Conversations: Shift from traditional keyword tracking to understanding what real conversations look like at scale across platforms like ChatGPT, Google, and Gemini.

• Build “Citation Doorways”: Learn the exact strategies needed to increase your brand’s discoverability and land inside AI-generated answers.

• Measure What Matters: Walk away with a new measurement framework to track conversational visibility and turn it into meaningful traffic, authority, and competitive advantage.

Whether you’re trying to protect your existing search traffic or steal a march on your competitors in the AI era, you won’t want to miss this.