Almost 20 years of search data. One clear view.
We bring traditional and AI search together, so enterprise teams see where they stand and what to do next.
Pi history
Pi Datametrics is the trading name of Intelligent Positioning, founded in Brighton in 2007. From day one, our focus was search data: what people search for, who shows up and how that changes over time.
In 2015 we launched the Pi Datametrics platform. Most SEO tools at the time offered fast, generic rank tracking. We built Pi for teams who needed more: a full picture of their market, the competitors they didn’t know they had and the commercial value behind every movement.
Search has changed a lot since then, from SERP features to Google AI Overviews, AI Mode and conversations in tools like ChatGPT. We’ve added each one to the same platform, so our customers measure new ways of searching alongside the ones they already know, across markets, regions and countries around the world.
Meet the Team
We’re a team of industry experts making a positive impact in the SEO community. With an HQ proudly situated in the city of Brighton.
Daryoosh Falak-Rafat
Senior Software Developer
Holly Lloyd
Marketing Manager
Prashanth Kumar Kadasi
PIU - Data Analyst
Andrew Mabbott
CTO | Board Director
Nicola Walsh
Finance Manager
Tor Holmes
Customer Success Manager
Mccaine Chan
Platform Data Specialist
Jon Earnshaw
Co Founder | Chief Product Evangelist
Nik Rollinson
Software Engineer
Adrian Plantenga
Backend Developer
Neil Mason
Senior Customer Success Manager
Daniel Titterton
Co Founder | CEO
Jay Langridge
Product Support Lead
Elliot Edgington
Senior Frontend Developer
John Barker
Head of Solutions
Hollie Wild
Customer Success Manager
Jacob Fowlds-Cameron
Head Of Business Growth
Decland McPake
Product Support Manager
William Forster
Backend Developer
Silvia Collado-Fernandez
Senior SEO Manager
Jagan Sahoo
Junior Customer Data Analyst
Bella D'Anzi
CRM & Campaign Marketing Executive
Garry Titterton
Co Founder | Chairman
Becky Manos
CCO | Board Director
George Mesa
DevOps Engineer
Chris Dobson
COO | Board Director
Peter Longton
Senior Insights Manager
Kerry Wu
Customer Data Executive
Emily Walton
Senior SEO Manager
