Stop Reading Reports. Start Asking Better Questions.
The best insights start with a conversation with your SEO data.
🗓️ Date: Thursday, 24th September ⏰ Time: 3pm
Join Jon Earnshaw to explore what yours can reveal and take away a conversation map, plus a clearer picture of how you’re performing in the conversation you most want to be part of right now.
Start with a question in your own words, explore what is driving the answer and follow the findings wherever they lead. See how analysis that previously required multiple reports, datasets and hours of work can become a connected, multi-turn conversation completed in minutes.
You’ll learn:
- How search is becoming a multi-turn journey across multiple doorways and what this means for search teams.
- What MCP is and how it connects AI assistants to trusted search intelligence.
- How to investigate complex business questions through conversation.
- How follow-up questions can reveal connections across AI and traditional search.
- How to compare performance across brands, competitors, topics and markets.
- How to turn hours of analysis into answers, dashboards, visualizations and finished deliverables in minutes.
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Meet your webinar hosts 👇🏼
Jon Earnshaw
With over two decades of digital expertise, Jon Earnshaw is a pioneering force in SEO and academic research, renowned for coining the term ‘keyword cannibalization.’ A sought-after speaker and commentator on the SEO industry, Jon has headlined brightonSEO, and has featured in leading publications including Search Engine Watch and The Telegraph. As the Chief Product Evangelist and Co-Founder of Pi Datametrics, Jon drives innovation in search intelligence for global brands and agencies.
