Everyone’s talking AI. What’s happening to your SEO?
🗓️ Date: Tuesday, November 3rd
🕑 Time: 3 PM GMT / 8 AM PST / 11 AM EST
Google’s September Spam update has raised some very uncomfortable questions. Is our content bringing something useful, original and grounded in experience, or have we become very good at publishing more of the same? Previously unblemished brands in retail have seen unprecedented losses this month already and there’s more to come by the end of this year.
While the industry focuses on prompt engineering, AI citations, and conversational visibility, recent search algorithmic updates have delivered a reality check.
Content that lacks original, experienced-backed insight is losing ground fast, leaving even established, trusted retail brands facing sudden visibility drops.
Chasing the AI conversation won’t matter if your foundational search visibility is quietly eroding beneath you.
Join Jon Earnshaw in our upcoming live session on Nov 3rd to discover:
What shifted: The key takeaways from recent search updates and what they forewarn for the rest of the year.
Where you stand: How to run a fast audit to identify hidden losses in visibility and traffic.
What’s working: Real-world examples of content that is earning its place and capturing attention post-update.
The Visibility Paradox: How conversational AI results stack up against classic search results today.
Ensure your search strategy is built on solid ground. Register now to secure your spot.
Want a first look at the data? Read Jon’s September spam update analysis ahead of the webinar.
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Meet your webinar hosts 👇🏼
Jon Earnshaw
With over two decades of digital expertise, Jon Earnshaw is a pioneering force in SEO and academic research, renowned for coining the term ‘keyword cannibalization.’ A sought-after speaker and commentator on the SEO industry, Jon has headlined brightonSEO, and has featured in leading publications including Search Engine Watch and The Telegraph. As the Chief Product Evangelist and Co-Founder of Pi Datametrics, Jon drives innovation in search intelligence for global brands and agencies.
