Econsultancy: Seasonal pages and SEO strategy: what works best?

This article looks at how sites should plan their SEO strategies for recurring events, such as Valentine’s day, Christmas day and Father’s day. The use of data, from our SEO platform Pi Datametrics was used to find the best strategy for Christmas related search terms. The tool showed how different brands were ranking on Google over the last 12 months for ‘Christmas decorations’ and ‘Christmas toys’ search terms.
Seasonal pages and SEO strategy what works best
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