How to blend PPC and SEO strategies to boost search ROI & maximise audience growth
In our latest webinar, we were joined by paid search experts from Kinase to explore how to blend PPC and SEO strategies to boost search ROI and maximise audience growth.
During the webinar they cover:
- Why blending PPC and SEO can help your overall search ROI
- Initial steps you can take to get started on this journey
- Analytics and attribution for driving performance & collaboration
- Ideas for optimisation that benefits search overall & who’s doing it well