How to Adapt Your SEO Strategy for AI-Powered Search

As AI reshapes search, traditional SEO approaches are becoming obsolete. as a result, search is shifting from keyword dependency to a new, intent-driven approach that prioritizes quality, conversation, and context.

In this webinar, “How to Adapt Your SEO Strategy for AI-Powered Search,” you’ll learn how to refresh your SEO strategy for maximum ROI in the evolving search landscape.

 

Here’s a glimpse of what we explore:

  • The transformation ofsearch interactions into conversations
  • Why keyword-driven strategies are outdated and why search intent should be your new priority
  • How AI and LLM’s consolidate data from across the web to serve us more accurate and relevant search results
  • How to create valuable digital content that speaks to your prospects, driven by quality, connections and intent

 

Co-Founder of Pi Datametrics, Jon Earnshaw takes you on a journey through these trends and provide insights on adapting your SEO strategy for a radically new search experience.

Meet your webinar host 👇🏼

Jon Earnshaw

With over two decades of digital expertise, Jon Earnshaw is a pioneering force in SEO and academic research, renowned for coining the term ‘keyword cannibalization.’ A sought-after speaker and commentator on the SEO industry, Jon has headlined brightonSEO, and has featured in leading publications including Search Engine Watch and The Telegraph. As the Chief Product Evangelist and Co-Founder of Pi Datametrics, Jon drives innovation in search intelligence for global brands and agencies.