Benchmark your retail brand against 2000+ industry leaders.
Explore brand performance across the UK and US retail landscape. Compare visibility across high street and ecommerce brands, uncover sentiment shifts, and track changes in demand over time.
Dashboard coverage
Markets: UK & USA
Search Engine: Google.co.uk, Google.com
Category: Retail
Data Insights: Branded search volume, SERP sentiment analysis, and year-on-year growth
Methodology
Pi’s Brand Health Dashboard tracks Google search interest and reputation of 2000+ of the world’s leading brands. The report measures brand health by analysing:
Interest: Measured using Google’s search volumes, highlighting brand awareness and demand.
Sentiment: Utilising AI to analyse search results including news, searcher questions and social media, and classifying them into positive, neutral or negative.
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