Fashion AU Leaderboard
Who dominated in Google AU for Fashion retail in Q1 2021?
1st place
myer.com.au | 8% SoV
2nd place
theiconic.com.au | 5% SoV
3rd place
asos.com | 5% SoV
Fashion AU | Q1 Leaderboard
Jan - Mar 2021
| Pi Mi position |
Company | Website | Share of voice
Q1 Average |
Movement from previous quarter |
|---|---|---|---|---|
| 1 | |
myer.com.au | 7.74% | |
| 2 | |
theiconic.com.au | 5.22% | |
| 3 | |
asos.com | 5.19% | |
| 4 |  |
cottonon.com | 4.80% | |
| 5 |  |
davidjones.com | 1.77% | |
| 6 |  |
uniqlo.com | 1.63% | |
| 7 |  |
pinterest.com | 1.52% | |
| 8 |  |
hm.com | 1.36% | New entry |
| 9 |  |
rebelsport.com.au | 1.32% | New entry |
| 10 |  |
target.com.au | 1.23% | |
| 11 |  |
bigw.com.au | 1.21% | |
| 12 |  |
kathmandu.com.au | 1.14% | |
| 13 |  |
kmart.com.au | 1.14% | |
| 14 |  |
wikipedia.org | 1.11% | |
| 15 |  |
next.com.au | 0.97% | New entry |
| 16 |  |
boohoo.com | 0.94% | |
| 17 |  |
justjeans.com.au | 0.85% | |
| 18 |  |
prettylittlething.com.au | 0.82% | |
| 19 |  |
amazon.com | 0.81% | |
| 20 |  |
dotti.com.au | 0.79% |
How search behaviour changed due to Covid-19
Download the report to discover:
- Which categories grew due to Covid-19?
- The most searched terms throughout 2020
- The highest growth terms throughout 2020
- Who are the top players across the categories?
- What did we ask about the most searched terms?
