Getting Your International SEO Right
In this week’s episode Jon Earnshaw & Jonathan Fink, Head of Search and Innovation at Green Park Content, discuss what it takes to get your international SEO right!
Every international presence needs to be as fully optimised as possible for the market, the searchers and the search engines, in order to succeed.
Market and keyword research is therefore essential – you can’t just translate keywords!
Poor international SEO can lead to numerous types of cannibalisation, deter customers from purchasing and lose your business millions in revenue.
Now is the time to get your strategy right!