Luxury Fashion Leaderboard

Who dominated in Google UK for Luxury Fashion in Q2 2022?

9%

1st place

gucci.com | 9% SoV

6%

2nd place

farfetch.com | 6% SoV

5%

3rd place

selfridges.com | 5% SoV

Luxury Fashion UK | Q2 Leaderboard

Apr - Jun 2022

Pi Mi
position
Company Website Share of voice
Q2 Average
Movement
from previous quarter
1 gucci.com
2 farfetch.com
3 selfridges.com
4 harrods.com
5 lyst.co.uk
6 houseoffraser.co.uk
7 flannels.com
8 burberry.com
9 moncler.com
10 michaelkors.co.uk
11 johnlewis.com
12 canadagoose.com
13 ebay.co.uk
14 next.co.uk
15 amazon.co.uk
16 harveynichols.com
17 asos.com
18 dior.com New entry
19 prada.com New entry
20 calvinklein.co.uk New entry

Emerging trends across the online retail landscape in 2022

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  • Search trends over time
  • The most searched terms throughout Q2
  • The questions your audience are asking Google
  • Opportunities within the SERP landscape
  • Top performers across homeware, electricals, fashion, luxury fashion and beauty
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Data analysed in the Leaderboard:

  • Sector

    Luxury Fashion
  • Search engine

    Google UK
  • Categories

    Womenswear | Menswear | Kidswear | Non-gender specific | Accessories | Bags
  • Search terms

    10,390 of the most commercially valuable terms

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