Fashion US Leaderboard

Who dominated in Google US for Fashion retail in Q3 2020? Some of the data you see this quarter may look different to last quarter. That’s because we are now tracking not just classic search rankings, but all SERP Feature rankings too!

10%

1st place

amazon.com | 10% SoV

7%

2nd place

macys.com | 7% SoV

3%

3rd place

wikipedia.org | 3% SoV

Fashion US | Q3 Leaderboard

Jul - Sept 2020

Pi Mi
position
Company Website Share of voice
Q3 Average
Movement
from previous quarter
1 amazon.com
2 macys.com
3 wikipedia.org
4 hm.com
5 thirdlove.com New entry
6 target.com
7 kohls.com
8 pinterest.com
9 asos.com
10 nordstromrack.com
11 soma.com New entry
12 goodhousekeeping.com New entry
13 victoriassecret.com New entry
14 ae.com New entry
15 pacsun.com
16 lulus.com
17 aliexpress.com
18 dickssportinggoods.com New entry
19 bloomingdales.com New entry
20 urbanoutfitters.com New entry

A year in retail so far

 

We’re approaching what is traditionally, without doubt, the most crucial trading period for most retailers, with Q4 generally seeing a 30% to 50% rise in sales. But as we know, this year is different.

In our latest report, we explore the 2020 retail landscape in search across homeware, electricals, fashion and beauty.

Download the report to discover:

  • Predictions for Q4 2020
  • The top growing retail industries in search
  • The most searched terms during lockdown
  • Search trends over time
  • The top 20 performers
Download here

A year in retail so far

Get the reportGet a demo

Data analysed in the Leaderboard:

  • Sector

    Fashion
  • Search engine

    Google US
  • Categories

    Womenswear | Menswear | Kidswear | Non-gender specific | Accessories
  • Search terms

    13,760 of the most commercially valuable terms
  • Number of sites

    14,525

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