Beauty Leaderboard
Who dominated in Google US for Beauty in Q4 2022?
1st place
amazon.com | 8% SoV
2nd place
allure.com | 8% SoV
3rd place
sephora.com | 4% SoV
Beauty US | Q4 Leaderboard
Oct - Dec 2022
| Pi Mi position |
Company | Website | Share of voice
26 Dec 2022 |
Movement from previous quarter |
|---|---|---|---|---|
| 1 | |
amazon.com | 7.89% | |
| 2 | |
allure.com | 7.87% | |
| 3 | |
sephora.com | 3.85% | |
| 4 |  |
ulta.com | 3.42% | |
| 5 |  |
youtube.com | 3.08% | |
| 6 |  |
byrdie.com | 2.94% | |
| 7 |  |
whowhatwear.com | 2.88% | |
| 8 |  |
wikipedia.org | 2.36% | |
| 9 |  |
womenshealthmag.com | 2.35% | |
| 10 |  |
pinterest.com | 2.15% | |
| 11 |  |
refinery29.com | 1.98% | |
| 12 |  |
maybelline.com | 1.37% | |
| 13 |  |
target.com | 1.31% | |
| 14 |  |
cosmopolitan.com | 1.18% | |
| 15 |  |
glamour.com | 0.92% | |
| 16 |  |
vogue.com | 0.70% | |
| 17 |  |
instyle.com | 0.65% | |
| 18 |  |
thecut.com | 0.58% | |
| 19 |  |
maccosmetics.com | 0.58% | |
| 20 |  |
walmart.com | 0.58% |
Access the Q4 Beauty US data
Access the Google Data Studio report to discover:
- Search trends over time
- The most searched categories throughout Q4
- Opportunities within the SERP landscape
- Top performers in your industry
