Online Sales: UK Search Landscape


Sales are a cornerstone of consumer enthusiasm and retail evolution. Recently, it has undergone significant transformations, mirroring shifts in consumer behaviours, and has notably experienced a surge in online demand in 2020 followed by a gradual decline post-pandemic. However, projections anticipate growth throughout 2023, showcasing evolving consumer interests and market dynamics.

This report presents an insightful analysis of the evolving sales landscape in the UK, driven by comprehensive insights extracted from Google Search data.

In this report you’ll discover:

  • The brands with the greatest share of search
  • Developments in search demand and consumer behaviour
  • Emerging trends to watch in the future

Download Pi’s UK Online Sales report for deeper insights into the search landscape.

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