It’s hard to remember a pre-pandemic world, now that the global economic landscape has completely changed.

However, there was a trend sweeping the globe prior to Covid -19, which left few industries untouched: Sustainability and eco conscious consuming.

When things do eventually return to normality, it’s unlikely that this trend will abate; if anything, consumers will be more conscious with their consumption.

Preparing and developing authentic, eco conscious strategies during this relative downtime is key.