brightonSEO: The Age of Conversation: Same Question, Different World
Every digital experience that can be a conversation is becoming one. But here’s the challenge: the conversations your customers are having with your content may not be the ones you’re seeing.
In this session, Jon will explore:
Why the journey your audience takes into search matters more than ever
How to anticipate and predict multi-turn queries
How to turn these insights into a future-proof content strategy
Download the slides below and watch the talk on demand.

