Homeware Leaderboard

Who dominated in Google UK for Homeware retail in Q3 2020? Some of the data you see this quarter may look different to last quarter. That’s because we are now tracking not just classic search rankings, but all SERP Feature rankings too!


1st place

wayfair.co.uk | 4% SoV


2nd place

amazon.co.uk | 4% SoV


3rd place

argos.co.uk | 4% SoV

Homeware UK | Q3 Leaderboard

Jul - Sept 2020

Pi Mi
Company Website Share of voice
Q3 Average
from previous quarter
1 wayfair.co.uk
2 amazon.co.uk
3 argos.co.uk
4 dunelm.com
5 ikea.com
6 therange.co.uk
7 dreams.co.uk
8 diy.com
9 next.co.uk
10 johnlewis.com
11 oakfurnitureland.co.uk
12 pinterest.com
13 ebay.co.uk
14 homebase.co.uk New entry
15 housebeautiful.com New entry
16 youtube.com
17 wickes.co.uk
18 wikipedia.org New entry
19 screwfix.com
20 dfs.com

A year in retail so far

We’re approaching what is traditionally, without doubt, the most crucial trading period for most retailers, with Q4 generally seeing a 30% to 50% rise in sales. But as we know, this year is different.

In our latest report, we explore the 2020 retail landscape in search across homeware, electricals, fashion and beauty.

Download the report to discover:

  • Predictions for Q4 2020
  • The top growing retail industries in search
  • The most searched terms during lockdown
  • Search trends over time
  • The top 20 performers
Download here

A year in retail so far

Get the reportGet a demo

Data analysed in the Leaderboard:

  • Sector

  • Search engine

    Google UK
  • Categories

    Furniture by room | Home furnishings | Home accessories | Cooking & dining | Garden & DIY | Laundry, cleaning & storage
  • Search terms

    8,615 of the most commercially valuable terms
  • Search volume

    180m (Q3 Sample search volume)
  • Number of sites


Demo the software behind the Pi Leaderboard

Book your demo