Fashion Leaderboard

Who dominated in Google UK for Fashion retail in Q4 2022?

13%

1st place

asos.com | 13% SoV

11%

2nd place

next.co.uk | 11% SoV

6%

3rd place

amazon.co.uk | 6% SoV

Fashion UK | Q4 Leaderboard

Oct - Dec 2022

Pi Mi
position
Company Website Share of voice
Q4 Average
Movement
from previous quarter
1 asos.com
2 next.co.uk
3 amazon.co.uk
4 boohoo.com
5 marksandspencer.com
6 johnlewis.com
7 houseoffraser.co.uk
8 sportsdirect.com
9 prettylittlething.com
10 newlook.com
11 debenhams.com
12 very.co.uk
13 hm.com
14 matalan.co.uk
15 ebay.co.uk New entry
16 mandmdirect.com
17 etsy.com
18 jdsports.co.uk
19 selfridges.com
20 tkmaxx.com

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Fashion UK Leaderboard data

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Data analysed in the Leaderboard:

  • Sector

    Fashion
  • Search engine

    Google UK
  • Categories

    Womenswear | Menswear | Kidswear | Non-gender specific | Accessories
  • Search terms

    14,030 of the most commercially valuable terms
  • Number of sites

    40,409

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