Electrical AU Leaderboard

Who dominated in Google AU for Electrical retail in Q1 2022?

8%

1st place

jbhifi.com.au | 8% SoV

5%

2nd place

thegoodguys.com.au | 5% SoV

4%

3rd place

harveynorman.com.au | 4% SoV

Electrical AU | Q1 Leaderboard

Jan - Mar 2022

Pi Mi
position
Company Website Share of voice
Q1 Average
Movement
from previous quarter
1 jbhifi.com.au
2 thegoodguys.com.au
3 harveynorman.com.au
4 samsung.com
5 dell.com
6 apple.com
7 officeworks.com.au
8 gopro.com
9 wikipedia.org
10 appliancesonline.com.au
11 dyson.com.au
12 youtube.com New entry
13 google.com
14 kogan.com
15 godfreys.com.au
16 bigw.com.au
17 techradar.com
18 tomsguide.com New entry
19 shavershop.com.au
20 nespresso.com

How search behaviour changed due to Covid-19

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      • Which categories grew due to Covid-19?
      • The most searched terms throughout 2020
      • The highest growth terms throughout 2020
      • Who are the top players across the categories?
      • What did we ask about the most searched terms?
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Data analysed in the Leaderboard:

  • Sector

    Electricals
  • Search engine

    Google AU
  • Categories

    Computing | Home appliances | Small appliances | Smart tech & phones | Sound & vision
  • Search terms

    12,011 of the most commercially valuable terms

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