Electrical AU Leaderboard

Who dominated in Google AU for Electrical retail in Q3 2020? Some of the data you see this quarter may look different to last quarter. That’s because we are now tracking not just classic search rankings, but all SERP Feature rankings too!


1st place

google.com | 7% SoV


2nd place

harveynorman.com.au | 6% SoV


3rd place

thegoodguys.com.au | 5% SoV

Electrical AU | Q3 Leaderboard

Jul - Sept 2020

Pi Mi
Company Website Share of voice
Q3 Average
from previous quarter
1 google.com
2 harveynorman.com.au
3 thegoodguys.com.au
4 jbhifi.com.au
5 apple.com
6 youtube.com
7 adobe.com
8 samsung.com
9 officeworks.com.au
10 tabtouch.com.au New entry
11 appliancesonline.com.au
12 kitchenaid.com.au New entry
13 target.com
14 kogan.com
15 dell.com New entry
16 wikipedia.org New entry
17 techradar.com
18 bigw.com.au
19 microsoft.com
20 godfreys.com.au New entry

Search demand growth report

In our latest report, we look at which industries have seen significant growth over 2020, and how this has deviated enormously from our usual calendar expectations.

The trends we’re seeing right now are ephemeral, and the marketplace will soon become saturated. If you haven’t already, how can you put reactive strategies into place to capitalise on this new demand?

We explore health & household, fitness equipment & classes, home & garden, things to do at home, sportswear & loungewear, food & drink, electricals,e-learning, online gambling, insurance and communication.

Download here

Search demand report

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Data analysed in the Leaderboard:

  • Sector

  • Search engine

    Google AU
  • Categories

    Computing | Home appliances | Small appliances | Smart tech & phones | Sound & vision
  • Search terms

    12,011 of the most commercially valuable terms

Who is the market leader in your industry?

Market leader reports