Electrical AU Leaderboard

Who dominated in Google AU for Electrical retail in Q1 2021?

4%

1st place

harveynorman.com.au | 4% SoV

4%

2nd place

jbhifi.com.au | 4% SoV

3%

3rd place

thegoodguys.com.au | 3% SoV

Electrical AU | Q1 Leaderboard

Jan - Mar 2021

Pi Mi
position
Company Website Share of voice
Q1 Average
Movement
from previous quarter
1 harveynorman.com.au
2 jbhifi.com.au
3 thegoodguys.com.au
4 apple.com
5 gopro.com
6 officeworks.com.au
7 techradar.com
8 google.com
9 appliancesonline.com.au
10 youtube.com
11 samsung.com
12 xbox.com
13 wikipedia.org
14 bigw.com.au
15 microsoft.com
16 godfreys.com.au New entry
17 adobe.com
18 kmart.com.au New entry
19 nintendo.com.au New entry
20 ebay.com.au

How search behaviour changed due to Covid-19

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      • Which categories grew due to Covid-19?
      • The most searched terms throughout 2020
      • The highest growth terms throughout 2020
      • Who are the top players across the categories?
      • What did we ask about the most searched terms?
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Data analysed in the Leaderboard:

  • Sector

    Electricals
  • Search engine

    Google AU
  • Categories

    Computing | Home appliances | Small appliances | Smart tech & phones | Sound & vision
  • Search terms

    12,011 of the most commercially valuable terms

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