The Guardian: Ryanair drops out of top Google flight search results after website overhaul
After Ryanair launched their new-look website they vanished from the SERPs for destination flight search terms. Pi Datametrics was used to show that Ryanair was no longer in the top 100 results on millions of searches made each month. Ryanair appeared to have omitted some basic precautions in the re-launch including a change in web addresses without proper redirects meaning many results found by Google simply returned an error page.
