Google improves their structured data toolset

Google Logo 2012

Follow Andy on Twitter

Google announced yesterday that they have made improvements to their structured data offering with a brand new structured data testing tool to test your URLs or HTML code against.


Below is an example of a website that is marked up with microdata:

Google believe this new tool now includes these major improvements:

We’ve improved how we display rich snippets in the testing tool to better match how they appear in search results.

The brand new visual design makes it clearer what structured data we can extract from the page, and how that may be shown in our search results.

The tool is now available in languages other than English to help webmasters from around the world build structured-data-enabled websites.

Although the data is useful, I have tried out the HTML drop and encountered some errors. I’ve tweaked some homepage content (not a big page at all in terms of code) and placed it within the HTML field:

When the preview button is hit, Google returns an error page:

Google error page

So I guess there are a few more bugs to fix yet.